Did you know that 1 in 6 Americans now own a smart speaker? And 40% of adults are actually using voice search at least once a day. If you’re already implementing mobile first design and optimization strategies, you’re headed in the right direction. However, it is important to remember, mobile and voice search go hand-in-hand.
Mobile First Indexing
If you don’t know much about mobile first indexing, it won’t be long till you’re teaching others. Mobile first indexing is exactly what it sounds like. The mobile version of your website is what Google will show first. Google will consider the mobile version of your website the primary version.
Voice Search Technology
Over 60 million people use digital assistants to conduct voice searches. The number of people conducting voice searches on their mobile devices continues to increase. Which means, you should probably be sure your page is accessible to those who are using voice search technology for information your page may have.
Mobile and Voice Search for SEO
You may not think mobile and voice search work as closely as they do together. However, mobile and voice search tend to go hand-in-hand.
Since most searches are conducted on mobile devices, it is important to optimize your site for mobile search. If you can manage to be ranked for your niche area, your site will likely be viewed on a mobile device. Ensuring your site is indexed mobile-first will guarantee users viewing from a mobile device will have a good user experience, and keep coming back.
Long-tail keywords will end up being your “claim to fame” when it comes to voice search. We talk much differently than we type. Something you may get noticed for through a typed search will be a few words. Searchers may type “shoe store near me”, while a voice search may include more specific words, like “where to buy sneakers in downtown Manhattan”.
This is where mobile and voice search tie together. When voice search is conducted on a mobile device, and you are practicing mobile-first indexing, you are increasing your chances of being noticed online.
Once you’ve been ranked, mobile search devices, such as Alexa, Cortana, or Google, are most likely to target your information; therefore providing the user with information from your site. Because your website will continue to be used by mobile searching devices, you will likely stay ranked higher for a longer period of time.
Mobile and Voice Search from the Professionals
There is a lot of information that goes into mobile and voice search in SEO. If you’re looking for a more hands-on approach, and more information, you may opt to hire a professional SEO coach.
Often times, you’ll come across companies that not only show you the basics, but also provide additional services, that can be crucial to your success. If you’re looking for the best of the best, please reach out to us via email (info@New-York-SEO.com), or by calling (888)736-7766.
Steve Scott is the CEO & Director of Training at the New York SEO Training Academy. He has taught SEO skills to people from around the world and currently offers his hands-on search engine optimization training workshops in New York to individuals and businesses of all sizes. Corporate SEO training classes and consulting are also available.